Truth be told, I’m a woman who loves to create.

My journey as a maker started out as harmless sketches on old paper my Mom would bring home from work. They quickly graduated to blank computer paper (you know, the ones with the holes going down the margins) and best quality art supplies you could buy at the local art store.

Fast forward 25 or so years, and I am still creating. I’m blessed to have been able to pursue my joy in life through my education and my career.  These days, you’ll commonly see me on the computer creating marketing campaigns, editing images or working on design layouts. I also enjoy dabbling in social media marketing and copywriting when needed.

Yet, I am still known to pick up a pencil or paintbrush from time to time; especially when I’m drawing with my kids on recycled paper from my office.

 

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BRAND BUILDER    CONCEPTUAL THINKER     GRAPHIC DESIGNER     CREATIVE PRODUCER

Over 18 years of marketing, design and retail operations in regionally recognized retail stores with a  proven track record of consistently delivering brands and marketing communications that drive traffic and profitability.

Professional Experience:

Rockbrook Camera / Omaha, NE April 2016 to Present.
Graphic Designer & Digital Marketing Manager

Develop and maintain company brand over multiple platforms including print, email marketing, website, social media, blog, outdoor, and online ads.

• Design all marketing assets including store brochures, signage, event logos, sale flyers, postcards, flat art for website, billboards, and various print and digital ads.
• Coordinate & implement content for social media and blog.
• Creates compelling copy for traditional ads and digital marketing.
• Assists in the management of the company’s website through the use of visual design and html.

David M. Mangelsen’s / Omaha, NE January 2009 to Present.
Marketing Director 

•  Conceptualize marketing campaigns and implement all aspects including ad copy, photography, and design.
•  Develop and maintain company brand over multiple platforms including print, email marketing, website, social media, outdoor, and online ads.
•  Design all marketing assets including store brochures, signage, event logos, sale flyers, postcards, flat art for website, billboards, and various print and digital ads.
• Relaunched loyalty reward program in 2015 featuring an updated customer experience and marketing approach which led to an increase of sign-ups by 43%.
• Develop and manage the yearly marketing budget through multi-channel efforts including direct mail, radio, outdoor.
• Develop and coordinate company events including in-store demonstrations and consumer tradeshow booths creating the messaging and collateral for each event.
• Coordination of content for digital and print and department strategy with store managers & marketing team.

 

David M. Mangelsen’s / Omaha, NE January 2002 – 2008
Marketing Assistant

Assisted Marketing Director in the day-to-day activities (above) and to include:

• Procured marketing images from vendors and through photography
• Re-designed marketing materials to align with current industry trends
• Back-end support to Loyalty Rewards Program and database

 

David M. Mangelsen’s / Omaha, NE August 1997– 2008
Art Supply Buyer / Custom Framing Specialist

• Successfully managed inventory from purchasing to displaying merchandise
• Increased department profitability over 5% every year successfully
• Provided design assistance for custom framing projects
• Supervise and coordinate projects for other employees
• Successfully developed strong vendor relationships which favored price negotiations

 

Education

Creighton University, Omaha, Nebraska 68178
Bachelor Of Arts Degree In Graphic Design
Major GPA 4.0

Software Skills

• Adobe Creative Suite: Adobe Photoshop, Adobe InDesign, Adobe Illustrator, Microsoft Suite of Products
• Proficient in online platforms: WordPress and Magento websites,
• Content Management: iContact and Mail Chimp
• Microsoft RMS Point Of Sale & Activant Solutions Point of Sale
• Familiar with Adobe Dreamweaver, Fireworks and QuarkXpress